PlayHard GiveBack Movement Spreads to Jackson Hole

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PlayHard GiveBack, a company based out of Sun Valley, Idaho made its first splash into the Jackson Hole community this past winter during the Far From Home Film premier at the Jackson Hole Center for the Arts. The film traces PHGB athlete, Brolin Mawejje’s “journey across continents, from his humble beginnings in Kampala, Uganda, to his athletic and medical pursuits in the United States”. The PHGB team arrived at the event in their company motorhome wrapped with the Far From Home logo to support Brolin and his journey.

playhard give back

The PlayHard GiveBack mission is to create a culture among athletes around the importance of giving back. They strive to develop athletes beyond sport by connecting them with social and environmental causes. Two months ago, they launched a new model that enables hotels to join the movement by carrying healthy PHGB products that support a local PHGB athlete and their aligned cause. Jackson Hole has been one of the most responsive towns with the hotel model; with two JH hotels already carrying PHGB trail mix.

The first Jackson Hole and third Playhard GiveBack Hotel partner was the Rusty Parrot Lodge, a family-run 32-room lodge where the owners and staff delight in sharing inside information about the town and area they love. Brandon Harrison, the owner of the hotel, provides complimentary bags of PHGB trail mix to his guests in order to support PHGB athlete, Jess McMillan and her nonprofit partner, The Chris Anthony Youth Initiative. Jess McMillan, a Jackson Hole local and highschool classmate of Harrisons’, was the Freeskiing World Tour Champion in 2007 and the US Freeskiing Champion in 2007. The mission statement of her nonprofit partner, The Chris Anthony Youth Initiative Program is to improve the quality of life through introducing youth to educational enrichment opportunities.

playhard give back jess mcmillan

Hotel Terra, another PHGB hotel partner,“brings a new kind of luxury to the Jackson Hole experience”. PHGB trail mixes are now being sold in their café to support Tristan Teton Brown and his nonprofit partner, Protect Our Winters. Tristan Teton Brown is a big mountain skier currently living in Jackson Hole who “values adventures over assets and embraces opportunities that stray from his comfort zone.” His nonprofit partner, POW is an organization dedicated to engaging and mobilizing the winter sports community to lead the fight against climate change.

playhard give back Tristan Teton Brown

The PlayHard GiveBack team is grateful for all of their hotel partners and is excited to continue working within the Jackson Hole community. Keep your eyes peeledfor the PHGB motor home, their tasty trail mix and their Jackson Hole athletes! Check out to learn more.

Image One photo credits: (left to right) ( Wade McKoy)

Image two photo credits: (left to right)






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