Global Fat Bike Summit in Jackson Hole!

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Hundreds of Fat Bike enthusiasts will gather at the Snow King Resort Jan. 24/25 at the 4th Annual Global Fat Bike Festival. Immediately recognizable by their huge 5” low pressure fat tires, Fat Bikes are the fastest growing segment of the bicycle industry as winter outdoor enthusiasts realize how easy and maneuverable Fat Bikes are to ride.  Hoback Sports, located in downtown Jackson,  has been an early adopter of the sport and will be hosting events throughout the weekend.

“These things can be ridden just about anywhere,” said Festival Coordinator Gary Sjoquist. “Frozen lakes, beaches, groomed trails, and out on dirt trails, too. First time Fat Bike riders always come back with a grin.”


The Festival at Snow King will feature test rides of Fat Bikes from manufacturers like Salsa, Surly, Trek Specialized, Borealis, and Durango Bike Co.  Vendors will display cold weather riding apparel, fat bike tires, and the newest lightweight products like carbon rims and cranksets.

Riding events are also part of the Festival. Besides a test track, and a groomed singletrack trail up and behind Snow King Resort, riders will also be able to go longer on groomed trails like Cache Creek and Hagen Highway.

“We’ll also host a short track race,” said Sjoquist. “Right at the base of Snow King, we’re building a short track course with bermed corners. We’ll have heat races, a last chance qualifier, and then do our Men’s and Women’s Finals under the lights. After a day of testing Fat Bikes and checking out the newest gear, folks will be able to race their buddies for bragging rights.”

photo by Tim Young

Sunday’s Festival agenda more test rides, and also includes a guided tour into Grand Teton National Park, thanks to Jackson-based Teton Mountain Bike Tours. The Festival ends Sunday at 1 with the Industry Fat Bike Ride.

“Where else can you ride with the people who design and build Fat Bikes?” said Sjoquist. “Between the Industry Ride, the short track races, and the ability to check out the whole Fat Bike thing, this will be the most unique event of the winter.”

More information and registration can be found at


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